Fin loved simplicity.
Salesforce doesn't.
Intercom was acquired by Salesforce for $3.6B and Fin is being absorbed into the enterprise stack. SMBs who loved Fin's simplicity — and resented its $0.99/resolution meter — need a home that stays SMB-priced and simple.
Free forever plan · No credit card required · No per-resolution fees
From scrappy SMB tool to Salesforce enterprise module
Intercom built its reputation helping small teams have smarter conversations with customers. Fin was its most recent flagship — an AI agent that could handle support tickets end-to-end. The product was simple, effective, and beloved by SMB support teams. Then came the billing.
Salesforce acquired Intercom's Fin for $3.6B in June 2026
The acquisition positions Fin as a component inside the Salesforce Service Cloud and Einstein AI suite — a deeply enterprise product roadmap. SMB autonomy over pricing and simplicity is not part of that vision.
Per-resolution pricing: $0.99 per AI ticket resolved
On top of Intercom's base $29/seat/month, every AI resolution costs $0.99. A support team handling 2,000 AI resolutions per month pays $1,980 in resolution fees alone — before seats, before add-ons. Bills have been reported jumping from $4,000 to $9,000/month unexpectedly.
Heading into the enterprise Salesforce stack
Fin's roadmap is now driven by Salesforce enterprise requirements: deep CRM integration, Service Cloud compatibility, Einstein AI alignment. The SMB experience that made Fin useful is not the priority of a $3.6B enterprise acquisition.
Free
LoopReply starting price
$0
Per-resolution fees
$0.99 each
Fin resolution fee
$3.6B
Salesforce acquisition price
What Fin's $0.99/resolution meter actually costs
The math on per-resolution pricing gets painful fast. LoopReply is flat — no meter, no surprises.
Intercom Fin pricing
Example: 3 seats + 2,000 AI resolutions/month
Annual billing is standard. No prorated refunds on early cancellation.
LoopReply pricing
Free
1 AI Agent, 500 messages/month, website widget, workflow builder, knowledge base
Pro
3 AI Agents, 10,000 messages, all channels, human takeover, custom branding
Scale
10 AI Agents, 50,000 messages, RBAC, API access, full analytics
Enterprise
Unlimited everything, SSO/SAML, dedicated account manager, custom SLA
Same scenario: unlimited AI resolutions/month
Month-to-month. No annual lock-in. No resolution meter. What you see is what you pay.
LoopReply vs Intercom Fin: Feature by feature
| Feature | LoopReply | Fi Intercom Fin |
|---|---|---|
| Pricing model | Flat plan pricing | $0.99 per AI resolution + per-seat fees |
| Starting price | Free forever | $29/seat/month (no free plan) |
| AI cost at 2,000 resolutions/mo | Included in plan | $1,980 in resolution fees alone |
| One-prompt AI Agent builder | ||
| Visual workflow builder | Drag-and-drop, 15+ node types | Visual Workflows (fewer nodes) |
| Knowledge base — website URL | ||
| Knowledge base — PDFs and files | ||
| Knowledge base — database connections | ||
| Website embed widget | One script tag, ~2 min setup | Days to weeks |
| WhatsApp / Telegram / Slack | Included in plan | Outbound WhatsApp costs extra |
| Human takeover shared inbox | ||
| Shopify / HubSpot / Calendly / Stripe | Partial | |
| EU AI Act disclosure built-in | ||
| Predictable monthly bill | ||
| Month-to-month billing | Annual billing standard; no prorated refunds | |
| Free tier | Yes — 500 messages/month forever | |
| Ownership trajectory | Independent, SMB-focused | Absorbing into Salesforce enterprise stack |
Switch in an afternoon
Three steps. No sales call. No migration consultant. Most teams are live the same day they sign up.
Build from a one-sentence brief
Describe your business in one sentence. LoopReply's one-prompt AI Agent builder generates a fully configured agent automatically — no flow templates to untangle, no code required.
Train on your site URL
Paste your site URL and LoopReply crawls your content to build a knowledge base. Upload your Intercom help articles, PDFs, or files for deeper coverage — including database connections Fin couldn't access.
Embed one script tag
Copy a single <script> tag and add it to your site. Your AI Agent is live immediately — on your website widget, and optionally on WhatsApp, Telegram, or Slack without extra per-conversation fees.
Everything Fin had — without the meter running
LoopReply is purpose-built for teams that want powerful AI support without enterprise complexity or per-resolution billing anxiety.
One-prompt AI Agent builder
Describe your agent in one sentence. LoopReply builds the conversation flow. No templates, no code.
RAG training on your site content
Train on your website URL, PDFs, files, and database connections. Your AI Agent answers from your actual content.
Visual workflow builder
Drag-and-drop conversation logic with 15+ node types: AI Response, Intent Router, API Call, Conditions, and more.
Website widget + multi-channel
One script tag deploys your agent to your site. Also deploy to WhatsApp, Telegram, Slack, and email — no per-channel fees.
Human takeover shared inbox
When the AI Agent can't resolve something, a human takes over without losing conversation context. Available on all paid plans.
Shopify, HubSpot, Stripe, Calendly
Connect your existing tools. Handle order lookups, lead qualification, payment links, and meeting booking natively.
EU AI Act disclosure built-in
AI identity disclosures surface automatically in your widget, keeping your deployment compliant without custom configuration.
Flat, predictable pricing
Free forever. Pro at $49/mo. Scale at $149/mo. No per-resolution fees. No surprise bills. Month-to-month.
Questions about switching from Intercom Fin
SMB-priced. Always.
Fin is heading into the Salesforce enterprise stack. LoopReply is staying right here.
Flat pricing. Free to start. No per-resolution meter. One-prompt AI Agent builder. Train on your site URL. Embed with one script tag. Migrate in an afternoon.